The Inspired Marketing Group (iMG.) have been asked been asked to review a business’s marketing plan and strategy as they aim to grow further. Insight Legal is a Cloud Based Legal Accounts, Practice Management and Case Management solution. Their software saves firms time and increases their efficiency. The Inspired Marketing Group will provide a Marketing Director to perform an audit of all current activity, along with a Paid Media
expert to review their Facebook, LinkedIn, Twitter and Instagram accounts and a Paid Search expert to review their Google search account. In-conjunction The Inspired Marketing Group will provide an in-depth review of all paid media accounts and examine their current performance. The project will focus on highlighting areas for improvement, opportunities for initial quick wins whilst providing a longer-term view of potential opportunities for each account with draft costings to achieve these opportunities. iMG. Community member Clare Taylor, a multi-sector experienced national & international marketing professional, specialising in strategy, new product development and lead generation will lead on this project for The Inspired Marketing Group. Clare will be supported by fellow iMG. Community members Lewis Walters and Tim Tompkins who will provide specialist paid media support for the audit. Lewis is our Paid Social Media Expert whilst Tim provides expertise on Paid Search for iMG. The report will be instigated and delivered within four weeks to the client.